brave [little] meme

Oh what a difference a headline makes. Take the story of Munster’s analysis of Apple’s performance in its second fiscal quarter of this year. 

First, the Fortune’s doom-and-gloom angle:

Report: Mac sales off 6% in January; iPod off 14%

And now, MacDailyNews’s upbeat take:

Recession-proof Apple looks solid in current quarter

Same exact story, same exact figures. It’s all about perception.